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Our client, Asendia Singapore, has been appointed the official cross-border logistics provider for Vireak Buntham Express (VET), Cambodia’s largest transport and logistics operator. As part of Asendia, a global leader in e-commerce logistics, Asendia Singapore will support VET’s cross-border logistics ambitions. This milestone stems from a 2025 trade mission facilitated by Confluences.
This case study breaks down Confluences' role in progressively supporting their journey from market entry introduction into a key driver for Cambodian e-commerce.
Cambodia's domestic e-commerce sector reached an estimated USD 1.51 billion in 2024 and is projected to hit USD 1.78 billion by 2025 (source). However, local businesses face export challenges due to a lack of reliable, structured cross-border pipelines.
Recognizing Cambodia as a high-potential market for its Asia-Pacific expansion, Asendia, a joint venture between La Poste Groupe and Swiss Post, had their regional subsidiary Asendia Singapore collaborated with Confluences to explore the local market.
Through our Market Access Services, Asendia Singapore secured direct, in-person introductions to key local industry stakeholders.
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Building on these market insights, Asendia Singapore established a customer service team of local talents based at Confluences office in Phnom Penh, Cambodia via Confluences Operations’ Employer of Record service. Though this team supports Asendia’s broader APAC’s operations rather than immediate local commercial operations, this physical presence reflects Asendia's deep interest in the Cambodian market, positioning them to easily support future local collaborations. Read more: Asendia Singapore Launches Customer Service Team in Cambodia
Following the 2025 introduction, Confluences maintained our liaison role to support any local coordination needs for our client, Asendia Singapore, while they and VET concluded their alignment for the commercial collaboration that was officially signed on June 15, 2026
To maximize the visibility of this partnership and Asendia's presence within the Cambodian market, our support extended to communications, including press release, localization, and French media placement, ensuring the announcement reached both local and international audiences.
Under this initiative, VET will manage nationwide first-mile collection and domestic logistics through its massive network, while Asendia Singapore manages selected outbound international delivery via its global infrastructure and customs expertise. This will allow VET to connect Cambodian businesses confidently to major retail markets like the US, UK, Europe, and beyond.
On a broader scale, this collaboration directly supports the Cambodian government's goals to strengthen national logistics infrastructure, trade facilitation, and the digital economy.
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“It is a huge achievement to have two major industry firms combine their strengths to open doors for our local businesses in various sectors, bringing recognition to homegrown products and making them competitive overseas. We see this as a win, not just for us who facilitated this connection, but also for the bigger system, from small local merchants to the logistics sector and the broader digital economy.”- Dara N. VAN, Market Access Manager of Confluences.
Now both VET and Asendia Singapore are currently running lane implementations and testing, with international services set to roll out progressively over the coming months.
Looking to enter the Cambodian market or find the right local partner? Contact our Market Access Manager, Dara N. VAN, at dara.n.van@confluences.asia.
_____
About Asendia
Asendia is one of the world's leaders in international e-commerce and mail, delivering packages, parcels, and documents to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics.
At Asendia, we don’t just deliver parcels - we connect brands and shoppers through intelligent, flexible logistics solutions built on experience, technology, and care. Our philosophy, smart-design by asendia®, brings together our people, technology and network to create solutions that work across borders and evolve with every customer’s needs.
Asendia's vision is to empower its customers worldwide with seamless access to global markets through our innovative and sustainable cross-border eCommerce logistics solutions. Asendia Group employs over 2,000 people in Europe, UK, Asia Pacific, and the USA - a global network blended with a local presence.
Global expertise. Local understanding. Designed for you.
Please visit www.asendia.com
About Vireak Buntham Express (VET)
Vireak Buntham Express (VET) is one of Cambodia’s leading transportation and logistics providers. Founded in 2004, the group has grown into a major nationwide operator across passenger transportation, logistics, and delivery services, with more than 1,300 branches across Cambodia, Laos, Vietnam, and China.
Through its extensive domestic network and diversified transportation capabilities, Vireak Buntham Group has become one of Cambodia’s most recognizable logistics brands, supporting both passenger mobility and nationwide parcel delivery services.
Please visit www.vireakbuntham.com
Our client, Asendia Singapore, has been appointed the official cross-border logistics provider for Vireak Buntham Express (VET), Cambodia’s largest transport and logistics operator. As part of Asendia, a global leader in e-commerce logistics, Asendia Singapore will support VET’s cross-border logistics ambitions. This milestone stems from a 2025 trade mission facilitated by Confluences.
This case study breaks down Confluences' role in progressively supporting their journey from market entry introduction into a key driver for Cambodian e-commerce.
Cambodia's domestic e-commerce sector reached an estimated USD 1.51 billion in 2024 and is projected to hit USD 1.78 billion by 2025 (source). However, local businesses face export challenges due to a lack of reliable, structured cross-border pipelines.
Recognizing Cambodia as a high-potential market for its Asia-Pacific expansion, Asendia, a joint venture between La Poste Groupe and Swiss Post, had their regional subsidiary Asendia Singapore collaborated with Confluences to explore the local market.
Through our Market Access Services, Asendia Singapore secured direct, in-person introductions to key local industry stakeholders.
Building on these market insights, Asendia Singapore established a customer service team of local talents based at Confluences office in Phnom Penh, Cambodia via Confluences Operations’ Employer of Record service. Though this team supports Asendia’s broader APAC’s operations rather than immediate local commercial operations, this physical presence reflects Asendia's deep interest in the Cambodian market, positioning them to easily support future local collaborations. Read more: Asendia Singapore Launches Customer Service Team in Cambodia
Following the 2025 introduction, Confluences maintained our liaison role to support any local coordination needs for our client, Asendia Singapore, while they and VET concluded their alignment for the commercial collaboration that was officially signed on June 15, 2026
To maximize the visibility of this partnership and Asendia's presence within the Cambodian market, our support extended to communications, including press release, localization, and French media placement, ensuring the announcement reached both local and international audiences.
Under this initiative, VET will manage nationwide first-mile collection and domestic logistics through its massive network, while Asendia Singapore manages selected outbound international delivery via its global infrastructure and customs expertise. This will allow VET to connect Cambodian businesses confidently to major retail markets like the US, UK, Europe, and beyond.
On a broader scale, this collaboration directly supports the Cambodian government's goals to strengthen national logistics infrastructure, trade facilitation, and the digital economy.
“It is a huge achievement to have two major industry firms combine their strengths to open doors for our local businesses in various sectors, bringing recognition to homegrown products and making them competitive overseas. We see this as a win, not just for us who facilitated this connection, but also for the bigger system, from small local merchants to the logistics sector and the broader digital economy.”- Dara N. VAN, Market Access Manager of Confluences.
Now both VET and Asendia Singapore are currently running lane implementations and testing, with international services set to roll out progressively over the coming months.
Looking to enter the Cambodian market or find the right local partner? Contact our Market Access Manager, Dara N. VAN, at dara.n.van@confluences.asia.
_____
About Asendia
Asendia is one of the world's leaders in international e-commerce and mail, delivering packages, parcels, and documents to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics.
At Asendia, we don’t just deliver parcels - we connect brands and shoppers through intelligent, flexible logistics solutions built on experience, technology, and care. Our philosophy, smart-design by asendia®, brings together our people, technology and network to create solutions that work across borders and evolve with every customer’s needs.
Asendia's vision is to empower its customers worldwide with seamless access to global markets through our innovative and sustainable cross-border eCommerce logistics solutions. Asendia Group employs over 2,000 people in Europe, UK, Asia Pacific, and the USA - a global network blended with a local presence.
Global expertise. Local understanding. Designed for you.
Please visit www.asendia.com
About Vireak Buntham Express (VET)
Vireak Buntham Express (VET) is one of Cambodia’s leading transportation and logistics providers. Founded in 2004, the group has grown into a major nationwide operator across passenger transportation, logistics, and delivery services, with more than 1,300 branches across Cambodia, Laos, Vietnam, and China.
Through its extensive domestic network and diversified transportation capabilities, Vireak Buntham Group has become one of Cambodia’s most recognizable logistics brands, supporting both passenger mobility and nationwide parcel delivery services.
Please visit www.vireakbuntham.com
Our client, Asendia Singapore, has been appointed the official cross-border logistics provider for Vireak Buntham Express (VET), Cambodia’s largest transport and logistics operator. As part of Asendia, a global leader in e-commerce logistics, Asendia Singapore will support VET’s cross-border logistics ambitions. This milestone stems from a 2025 trade mission facilitated by Confluences.
This case study breaks down Confluences' role in progressively supporting their journey from market entry introduction into a key driver for Cambodian e-commerce.
Cambodia's domestic e-commerce sector reached an estimated USD 1.51 billion in 2024 and is projected to hit USD 1.78 billion by 2025 (source). However, local businesses face export challenges due to a lack of reliable, structured cross-border pipelines.
Recognizing Cambodia as a high-potential market for its Asia-Pacific expansion, Asendia, a joint venture between La Poste Groupe and Swiss Post, had their regional subsidiary Asendia Singapore collaborated with Confluences to explore the local market.
Through our Market Access Services, Asendia Singapore secured direct, in-person introductions to key local industry stakeholders.
Building on these market insights, Asendia Singapore established a customer service team of local talents based at Confluences office in Phnom Penh, Cambodia via Confluences Operations’ Employer of Record service. Though this team supports Asendia’s broader APAC’s operations rather than immediate local commercial operations, this physical presence reflects Asendia's deep interest in the Cambodian market, positioning them to easily support future local collaborations. Read more: Asendia Singapore Launches Customer Service Team in Cambodia
Following the 2025 introduction, Confluences maintained our liaison role to support any local coordination needs for our client, Asendia Singapore, while they and VET concluded their alignment for the commercial collaboration that was officially signed on June 15, 2026
To maximize the visibility of this partnership and Asendia's presence within the Cambodian market, our support extended to communications, including press release, localization, and French media placement, ensuring the announcement reached both local and international audiences.
Under this initiative, VET will manage nationwide first-mile collection and domestic logistics through its massive network, while Asendia Singapore manages selected outbound international delivery via its global infrastructure and customs expertise. This will allow VET to connect Cambodian businesses confidently to major retail markets like the US, UK, Europe, and beyond.
On a broader scale, this collaboration directly supports the Cambodian government's goals to strengthen national logistics infrastructure, trade facilitation, and the digital economy.
“It is a huge achievement to have two major industry firms combine their strengths to open doors for our local businesses in various sectors, bringing recognition to homegrown products and making them competitive overseas. We see this as a win, not just for us who facilitated this connection, but also for the bigger system, from small local merchants to the logistics sector and the broader digital economy.”- Dara N. VAN, Market Access Manager of Confluences.
Now both VET and Asendia Singapore are currently running lane implementations and testing, with international services set to roll out progressively over the coming months.
Looking to enter the Cambodian market or find the right local partner? Contact our Market Access Manager, Dara N. VAN, at dara.n.van@confluences.asia.
_____
About Asendia
Asendia is one of the world's leaders in international e-commerce and mail, delivering packages, parcels, and documents to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics.
At Asendia, we don’t just deliver parcels - we connect brands and shoppers through intelligent, flexible logistics solutions built on experience, technology, and care. Our philosophy, smart-design by asendia®, brings together our people, technology and network to create solutions that work across borders and evolve with every customer’s needs.
Asendia's vision is to empower its customers worldwide with seamless access to global markets through our innovative and sustainable cross-border eCommerce logistics solutions. Asendia Group employs over 2,000 people in Europe, UK, Asia Pacific, and the USA - a global network blended with a local presence.
Global expertise. Local understanding. Designed for you.
Please visit www.asendia.com
About Vireak Buntham Express (VET)
Vireak Buntham Express (VET) is one of Cambodia’s leading transportation and logistics providers. Founded in 2004, the group has grown into a major nationwide operator across passenger transportation, logistics, and delivery services, with more than 1,300 branches across Cambodia, Laos, Vietnam, and China.
Through its extensive domestic network and diversified transportation capabilities, Vireak Buntham Group has become one of Cambodia’s most recognizable logistics brands, supporting both passenger mobility and nationwide parcel delivery services.
Please visit www.vireakbuntham.com
Our client, Asendia Singapore, has been appointed the official cross-border logistics provider for Vireak Buntham Express (VET), Cambodia’s largest transport and logistics operator. As part of Asendia, a global leader in e-commerce logistics, Asendia Singapore will support VET’s cross-border logistics ambitions. This milestone stems from a 2025 trade mission facilitated by Confluences.
This case study breaks down Confluences' role in progressively supporting their journey from market entry introduction into a key driver for Cambodian e-commerce.
Cambodia's domestic e-commerce sector reached an estimated USD 1.51 billion in 2024 and is projected to hit USD 1.78 billion by 2025 (source). However, local businesses face export challenges due to a lack of reliable, structured cross-border pipelines.
Recognizing Cambodia as a high-potential market for its Asia-Pacific expansion, Asendia, a joint venture between La Poste Groupe and Swiss Post, had their regional subsidiary Asendia Singapore collaborated with Confluences to explore the local market.
Through our Market Access Services, Asendia Singapore secured direct, in-person introductions to key local industry stakeholders.
Building on these market insights, Asendia Singapore established a customer service team of local talents based at Confluences office in Phnom Penh, Cambodia via Confluences Operations’ Employer of Record service. Though this team supports Asendia’s broader APAC’s operations rather than immediate local commercial operations, this physical presence reflects Asendia's deep interest in the Cambodian market, positioning them to easily support future local collaborations. Read more: Asendia Singapore Launches Customer Service Team in Cambodia
Following the 2025 introduction, Confluences maintained our liaison role to support any local coordination needs for our client, Asendia Singapore, while they and VET concluded their alignment for the commercial collaboration that was officially signed on June 15, 2026
To maximize the visibility of this partnership and Asendia's presence within the Cambodian market, our support extended to communications, including press release, localization, and French media placement, ensuring the announcement reached both local and international audiences.
Under this initiative, VET will manage nationwide first-mile collection and domestic logistics through its massive network, while Asendia Singapore manages selected outbound international delivery via its global infrastructure and customs expertise. This will allow VET to connect Cambodian businesses confidently to major retail markets like the US, UK, Europe, and beyond.
On a broader scale, this collaboration directly supports the Cambodian government's goals to strengthen national logistics infrastructure, trade facilitation, and the digital economy.
“It is a huge achievement to have two major industry firms combine their strengths to open doors for our local businesses in various sectors, bringing recognition to homegrown products and making them competitive overseas. We see this as a win, not just for us who facilitated this connection, but also for the bigger system, from small local merchants to the logistics sector and the broader digital economy.”- Dara N. VAN, Market Access Manager of Confluences.
Now both VET and Asendia Singapore are currently running lane implementations and testing, with international services set to roll out progressively over the coming months.
Looking to enter the Cambodian market or find the right local partner? Contact our Market Access Manager, Dara N. VAN, at dara.n.van@confluences.asia.
_____
About Asendia
Asendia is one of the world's leaders in international e-commerce and mail, delivering packages, parcels, and documents to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics.
At Asendia, we don’t just deliver parcels - we connect brands and shoppers through intelligent, flexible logistics solutions built on experience, technology, and care. Our philosophy, smart-design by asendia®, brings together our people, technology and network to create solutions that work across borders and evolve with every customer’s needs.
Asendia's vision is to empower its customers worldwide with seamless access to global markets through our innovative and sustainable cross-border eCommerce logistics solutions. Asendia Group employs over 2,000 people in Europe, UK, Asia Pacific, and the USA - a global network blended with a local presence.
Global expertise. Local understanding. Designed for you.
Please visit www.asendia.com
About Vireak Buntham Express (VET)
Vireak Buntham Express (VET) is one of Cambodia’s leading transportation and logistics providers. Founded in 2004, the group has grown into a major nationwide operator across passenger transportation, logistics, and delivery services, with more than 1,300 branches across Cambodia, Laos, Vietnam, and China.
Through its extensive domestic network and diversified transportation capabilities, Vireak Buntham Group has become one of Cambodia’s most recognizable logistics brands, supporting both passenger mobility and nationwide parcel delivery services.
Please visit www.vireakbuntham.com
Our client, Asendia Singapore, has been appointed the official cross-border logistics provider for Vireak Buntham Express (VET), Cambodia’s largest transport and logistics operator. As part of Asendia, a global leader in e-commerce logistics, Asendia Singapore will support VET’s cross-border logistics ambitions. This milestone stems from a 2025 trade mission facilitated by Confluences.
This case study breaks down Confluences' role in progressively supporting their journey from market entry introduction into a key driver for Cambodian e-commerce.
Cambodia's domestic e-commerce sector reached an estimated USD 1.51 billion in 2024 and is projected to hit USD 1.78 billion by 2025 (source). However, local businesses face export challenges due to a lack of reliable, structured cross-border pipelines.
Recognizing Cambodia as a high-potential market for its Asia-Pacific expansion, Asendia, a joint venture between La Poste Groupe and Swiss Post, had their regional subsidiary Asendia Singapore collaborated with Confluences to explore the local market.
Through our Market Access Services, Asendia Singapore secured direct, in-person introductions to key local industry stakeholders.
Building on these market insights, Asendia Singapore established a customer service team of local talents based at Confluences office in Phnom Penh, Cambodia via Confluences Operations’ Employer of Record service. Though this team supports Asendia’s broader APAC’s operations rather than immediate local commercial operations, this physical presence reflects Asendia's deep interest in the Cambodian market, positioning them to easily support future local collaborations. Read more: Asendia Singapore Launches Customer Service Team in Cambodia
Following the 2025 introduction, Confluences maintained our liaison role to support any local coordination needs for our client, Asendia Singapore, while they and VET concluded their alignment for the commercial collaboration that was officially signed on June 15, 2026
To maximize the visibility of this partnership and Asendia's presence within the Cambodian market, our support extended to communications, including press release, localization, and French media placement, ensuring the announcement reached both local and international audiences.
Under this initiative, VET will manage nationwide first-mile collection and domestic logistics through its massive network, while Asendia Singapore manages selected outbound international delivery via its global infrastructure and customs expertise. This will allow VET to connect Cambodian businesses confidently to major retail markets like the US, UK, Europe, and beyond.
On a broader scale, this collaboration directly supports the Cambodian government's goals to strengthen national logistics infrastructure, trade facilitation, and the digital economy.
“It is a huge achievement to have two major industry firms combine their strengths to open doors for our local businesses in various sectors, bringing recognition to homegrown products and making them competitive overseas. We see this as a win, not just for us who facilitated this connection, but also for the bigger system, from small local merchants to the logistics sector and the broader digital economy.”- Dara N. VAN, Market Access Manager of Confluences.
Now both VET and Asendia Singapore are currently running lane implementations and testing, with international services set to roll out progressively over the coming months.
Looking to enter the Cambodian market or find the right local partner? Contact our Market Access Manager, Dara N. VAN, at dara.n.van@confluences.asia.
_____
About Asendia
Asendia is one of the world's leaders in international e-commerce and mail, delivering packages, parcels, and documents to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics.
At Asendia, we don’t just deliver parcels - we connect brands and shoppers through intelligent, flexible logistics solutions built on experience, technology, and care. Our philosophy, smart-design by asendia®, brings together our people, technology and network to create solutions that work across borders and evolve with every customer’s needs.
Asendia's vision is to empower its customers worldwide with seamless access to global markets through our innovative and sustainable cross-border eCommerce logistics solutions. Asendia Group employs over 2,000 people in Europe, UK, Asia Pacific, and the USA - a global network blended with a local presence.
Global expertise. Local understanding. Designed for you.
Please visit www.asendia.com
About Vireak Buntham Express (VET)
Vireak Buntham Express (VET) is one of Cambodia’s leading transportation and logistics providers. Founded in 2004, the group has grown into a major nationwide operator across passenger transportation, logistics, and delivery services, with more than 1,300 branches across Cambodia, Laos, Vietnam, and China.
Through its extensive domestic network and diversified transportation capabilities, Vireak Buntham Group has become one of Cambodia’s most recognizable logistics brands, supporting both passenger mobility and nationwide parcel delivery services.
Please visit www.vireakbuntham.com
The Catalyst for business opportunities in Cambodia and ASEAN
Aquation Office Park,
#540 Koh Pich Street, Diamond Island,
Khan Chamkarmorn, 120101,
Phnom Penh Kingdom of Cambodia
